Embracing Gen Z, Deli Group Opens China's Largest Stationery Complex

On November 29, 2025, Deli's Shanghai brand flagship store "deli world" opened at Shanghai Jing'an Joy City. With a total area of 1,500 square meters, it is currently the largest stationery complex in China. The store gathers over 10,000 product models, with the core highlights being the joint appearance of IP co-branded products and "black technology" stationery. The Executive President of Deli Group stated that this is not just a simple channel expansion, but an important practice of the brand's strategic upgrading, aiming to create an immersive stationery experience space for in-depth connection with users. (Source: Huanqiu.com)

BMW Joins Tsinghua University Academy of Arts & Design to Launch ICH Cultural and Creative New Products

On November 28, 2025, at the "Tsinghua University Academy of Arts & Design - BMW ICH Protection and Innovation Base Public Welfare Achievement Launch Conference", a series of "BMW New Generation Concept ICH Cultural and Creative Products" made their first appearance. These products are the result of cross-border cooperation between multiple ICH inheritors and professors from Tsinghua University Academy of Arts & Design, funded by the BMW Love Fund. They include power banks integrated with the Tri-color Glazed Pottery (Tang Sancai) craft and BAVA Bear IP series products created with Miao Embroidery techniques, demonstrating the integration of ICH and contemporary cultural and creative design. (Source: CCTV.com)

Hanwang Displays the World's First Magnetic Capacitance Chip and New Brand at CES 2025

At the International Consumer Electronics Show (CES) in January 2025, Hanwang Technology publicly demonstrated the world's first EMC magnetic capacitance touch dual-mode chip HW0888, which supports both passive electromagnetic pens and capacitive touch. Meanwhile, Hanwang officially launched its new e-paper notebook brand "Penstar" targeting overseas markets and showcased its Penstar eNote product, marking the acceleration of its layout in the global smart handwriting notebook market. (Source: Xinhuanet.com)

Eslite Bookstore Holds 2025 Annual Hand Account and Desk Calendar Exhibition

Eslite Bookstore's "2025 Hand Account and Desk Calendar Exhibition" gathers over 1,000 product models from nearly 100 brands. The exhibits include diaries featuring classic animations such as Spirited Away and My Neighbor Totoro by Studio Ghibli, as well as co-branded hand accounts between the Japanese brand HOBONICHI and Spy x Family. In addition, a large number of well-known domestic and foreign hand account brands and anime IP-themed calendars also made a concentrated appearance. (Source: DESIGNWANT)

"Ma Dundun" Series Cultural and Creative Products Officially Go on Sale, Zodiac IP Sparks Another Collection Boom

To celebrate the 4th anniversary of the Beijing 2022 Winter Olympics, the "Ma Dundun" series, authorized products of Olympic historical intellectual property rights, were officially launched at the end of November. Designed by Professor Lin Cunzhen from the Central Academy of Fine Arts, the series draws inspiration from the "Six Divine Steeds" and adopts a running posture for the first time, implying "immediate success" (a Chinese idiom associated with horses). The product range covers approximately 20 items including plush dolls, blind boxes, and Spring Festival badges, with simultaneous sales through multiple online and offline channels. It was highly popular on its first day of release. (Source: Chinanews.com)